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New York Comic Con Tries Clever PR/Advertising

Late this afternoon Peter Tatara of the NYCC posted on the NYCC blog that the parent site, newyorkcomiccon.com had been hacked by someone with a butterfly fetish. Turns out it’s The Monarch from the fantasticly awesome show The Venture Bros. I like that they’re reaching out and trying some clever advertising. (The Venture Bros returns for season 3 in June, hint). Though, attempting a “stunt” at 4 PM on a Friday seems slightly ill-timed if you’re trying to cause a stir.

PS - if you’re DYING to get a season preview of The Venture Bros you don’t need to wait until NYCC, just 2 weeks when the new issue of Comic Foundry Magazine hits stands.

Posted by Tim Leong on March 7th, 2008 filed in Conventions, Blog, Press Release | Comment now »
David Hyde promoted at DC

FOR IMMEDIATE RELEASE: DAVID HYDE NAMED VICE PRESIDENT OF PUBLICITY, DC COMICS

(September 10, 2007 - New York, NY) —David Hyde has been promoted to Vice President of Publicity, DC Comics, it was announced today by Paul Levitz, DC Comics President & Publisher. Hyde will continue to report directly to John Cunningham, VP of Marketing.

Hyde, who joined DC Comics in November of 2003 as Director of Publicity, oversees the publicity campaigns for all graphic novels, trade paperbacks, and the 80-plus monthly ongoing periodical titles published by DC Comics, Vertigo, MINX, WildStorm, CMX, Zudacomics.com and MAD Magazine.

In his new position, Hyde will continue to represent DC in coordinating publicity opportunities for Warner Bros. Pictures, Warner Bros. Television, Warner Home Video, Warner Bros. Interactive Entertainment and Licensed Publishing releases of DC comics-related properties.
Posted by Tim Leong on September 10th, 2007 filed in Blog, Press Release | Comment now »
DC Comics to Publish World of Warcraft Series

PR: Preview art from the series will debut at Comic-Con International, held in San Diego, CA from July 26-29. The World of Warcraft comic book will be published through DC’s WildStorm imprint and debut this fall.

The ongoing monthly series will be written by industry veteran Walter Simonson (Thor, Orion) and feature art by Ludo Lullabi and inker Sandra Hope. The first six issues of the World of Warcraft comic series will each feature two covers, one by superstar comic book artist Jim Lee and a second by Blizzard Entertainment Senior Art Director Samwise Didier.

The first storyline of the new ongoing series begins when a human is found unconscious on the shores of Kalimdor, with no memory of who he is or how he arrived there. Enslaved by an orc shaman, the man must fight for survival against members of both the Alliance and the Horde. He strikes uneasy relationships with other races in his quest to find the secrets of his past.
Posted by Tim Leong on July 23rd, 2007 filed in Video Games, Blog, Press Release | Comment now »
I usually don’t do this

I’m usually not one for posting hype stuff I’m sent, but I have a certain soft spot for extruded typography. That’s why I look forward to checking out the Sundays Anthology at MoCCA this weekend.
Posted by Tim Leong on June 21st, 2007 filed in Conventions, Design, Blog, Press Release | Comment now »

News Briefs/Press Releases

NEW EDITOR IN CHIEF AT WIZARD

WIZARD ENTERTAINMENT NAMES SCOTT GRAMLING AS NEW EDITOR-IN-CHIEF(Congers, NY, February 21, 2007) Wizard Entertainment announced today ScottGramling as the new Editor-In-Chief of Wizard.  Gramling will take the helmeffective immediately overseeing all content for the company, including thefour publications; Wizard, InQuest Gamer, ToyFare and Anime Insider as wellas wizarduniverse.com and The Wizard World Tour, which kicks off March 16 inLos Angeles.

2006 HARVEY AWARDS NOMINATING BALLOTS AVAILABLEPlease go to www.harveyawards.org for ballot and submission details. BALTIMORE, MD (February 21, 2007) — The Executive Committees of the Harvey Awardsand the Baltimore Comic-Con are proud to present the official Nomination Ballot forthis year’s Harvey Awards. Nominations for the Harvey Awards are selectedexclusively by creators – those who write, draw, ink, letter, color, design, edit,or are otherwise involved in a creative capacity in the comics field.  Named inhonor of the late Harvey Kurtzman, one of the industry’s most innovative talents,the Harvey Awards recognize outstanding work in comics and sequential art. They arethe only industry awards both nominated by and selected by the full body of comicbook professionals.

Posted by Tim Leong on February 21st, 2007 filed in Magazines, Blog, Press Release | Comment now »

It’s called dumping bad news on the Friday before a 3-day weekend

From DC Direct:
WONDER WOMAN #5 (JAN070319), which was previously slated to feature the final chapter of the 5-part story “Who Is Wonder Woman,” will feature a new story when it arrives in stores on March 14.

This new story is by Will Pfeifer (CATWOMAN, AMAZONS ATTACK), with art by Jean Diaz, Geraldo Borges and Wellington Diaz and a cover by Terry Dodson & Rachel Dodson. In it, Wonder Woman learns that a new women’s movement has begun, inspired by her killing of Max Lord - and leaving Diana torn between the good intentions of the movement and the validation it gives her violent act. Worse yet, she’s ordered to investigate a possible connection between Wonder Woman and this movement by Sarge Steel and the department of Metahuman Affairs!

Chapter five of “Who Is Wonder Woman” will be rescheduled at a future date.

Retailers may adjust orders on WONDER WOMAN #5 (JAN070319) now through its final order cutoff date of Thursday, February 22.
Posted by Tim Leong on February 16th, 2007 filed in Blog, Press Release | Comment now »
Press Release: DC Does Pop Culture Collectibles (not Dallas)

DC COMICS ANNOUNCES NEW STRATEGY TO LICENSE AND DISTRIBUTE POP CULTURE CHARACTERS

DC Comics announced plans today to license and distribute collectibles based on the world’s greatest pop culture characters and stories under a new brand name, DC Unlimited. The first series of DC Unlimited products will be unveiled this month at New York’s American International Toy Fair, and will be distributed to all retail outlets, including mass market and specialty channels.

First up?
DC UNLIMITED TO PRODUCE COLLECTIBLE ACTION FIGURES BASED ON WORLD OF WARCRAFT
DC Unlimited’s World of Warcraft collectibles will include PVC vinyl, scaled and articulated figures varying in size. The initial launch will feature a four-figure assortment of 5-8-inch figures, with an additional two-figure set of two 10-12-inch deluxe figures covering the larger characters.

The initial set of figures will include a Blood Elf Rogue, Orc Shaman, Undead Warlock and Dwarf Warrior. The deluxe figures will include a Draenei Paladin and Illidan Stormrage. The first wave of figures is slated to hit comic book, pop culture, mass market, specialty and toy retailers in Fall 2007.
Posted by Tim Leong on February 7th, 2007 filed in Blog, Press Release | Comment now »
Press Release: Adams, Golden, Gogos Inducted into Society of Illustrators

February 1, 2007, New York: In a room packed with illustration notables, three giants of the sequential and fantasy art fields were officially inducted into the Society of Illustrators. All on the same night, Neal Adams, Michael Golden and Basil Gogos took the august stage to accept their honors.
Posted by Tim Leong on February 7th, 2007 filed in Blog, Press Release | Comment now »
Stephen King to Appear at NYCC

STEPHEN KING TO APPEAR AS GUEST OF HONOR AT NEW YORK COMIC CON TO CELEBRATE LAUNCH OF ORIGINAL MARVEL COMIC SERIES BASED ON HIS EPIC THE DARK TOWER

NEW YORK – World Fantasy Award-winning writer Stephen King, long acknowledged as the master of modern horror, will appear as a Guest of Honor at New York Comic Con taking place February 23-25, 2007. King will join a special panel hosted by Joe Quesada, Editor In Chief of Marvel Entertainment, Inc. on Saturday, February 24, 2007 to discuss the ground-breaking new comic book series adapted from his magnum opus, The Dark Tower.

“We are absolutely ecstatic that Stephen King will be attending the February 2007 New York Comic Con,” said Ruwan Jayatilleke, Director of Development, Marvel Publishing. “His appearance will be a huge thrill for Dark Tower enthusiasts, comic book fans, and convention-goers alike. Marvel is extremely grateful for this opportunity—and aims to make this convention a landmark event for all of graphic fiction storytelling.”

The series will expand the saga of King’s epic hero, Roland Deschain, whose quest to save the Dark Tower is captured in seven best-selling novels published over the course of twenty-five years. King’s unparalleled storytelling power will inform new stories that delve into the life and times of the young Roland, revealing the trials and conflicts that lead to the burden of destiny he must assume as a man, the last Gunslinger from a world that has moved on. The comics will work in conjunction with the novels, further supplementing and defining the saga’s mythology under the direction of the acclaimed author himself. The highly anticipated first issue will hit shelves on February 7, 2007.

Robin Furth, plotter of the comic series and author of Stephen King’s The Dark Tower: The Complete Concordance, will also participate in the panel discussion.
Posted by Tim Leong on December 18th, 2006 filed in Press Release | Comment now »
MARVEL PR

AGENTS OF ATLAS INTERACTIVE SCAVENGER HUNT

Reintroducing the Atlas characters from the 1950’s in grand manner, Marvel is hosting an interactive scavenger hunt on the internet and in comic stores that allows fans to unlock parts of an exclusive online story leading up the six-issue limited-series Agents of Atlas.

And now, let the game begin…

Hello.

I speak for an organization known as The Atlas Foundation. We at Atlas feel that your “comic books” make an excellent recruiting venue for our global organization, and that Timely Comics (do not correct me- I do not acknowledge the recent name change) will serve a valuable role to that end.

I propose to honor our new arrangement by giving your readership a free story to read online– a serial adventure, if you will. Except ours is quite special as it details actual events from the year 1958. We shall meet on the inter-net to review this episodic narrative at a hidden location.

There is a common element relative to certain words in the list below. Once you know the three words that are connected, remove them. Unscramble the remaining anagram to guide you to your beginning inter-net destination.

HELPMATE MENACE FALSETTO VENUS ASTONISHING BOWLEG

I shall await your arrival…

It is believed this mysterious message has something to do with the fact that Marvel is publishing AGENTS OF ATLAS, a 6-issue limited series reuniting Marvel heroes from the late 1950s featuring Jimmy Woo, Venus, The Human Robot, Marvel Boy and Gorilla Man.

A game hint: Marvel.com is the fist stop on the hunt.
Posted by Tim Leong on June 14th, 2006 filed in Blog, Press Release | Comment now »
More PR! This time…Alex Ross

Alex Ross Painting Covers for Virgin Comics

A LEGEND FROM INDIA – NOW WITH COVER ART BY AN AMERICAN LEGEND

New York, NY, MAY 30 – Alex Ross, the acclaimed comic book illustrator is painting covers for Virgin Comics, it was announced today by Virgin Comics CEO, Sharad Devarajan. His first work for Virgin is the cover of Ramayan Reborn #1 (in stores September 6). Ramayan Reborn is loosely based on India’s greatest legend, Ramayana originally written in Sanskrit more than two thousand years ago.

“I have always respected and enjoyed the magic of Alex’s art,” said Devarajan. “His knowledge of classic characters and mythic elements provides unique perspective for Ramayan Reborn.”

Ramayan Reborn from Virgin Comics is a graphic, post-apocalyptical reinvention of Indian mythology told by India’s two greatest creators, bestselling author Deepak Chopra (Seven Spiritual Laws of Success, Peace Is The Way) and acclaimed filmmaker Shekhar Kapur (Elizabeth, Bandit Queen).

“I am thrilled to be contributing to the Virgin Comics library of titles,” said Deepak Chopra. “There are very few Western allegories with mythic storytelling, intrepid heroes and interwoven dimensions on this level. Homer’s Odyssey and Tolkien’s Lord of the Rings come to mind.”
Posted by Tim Leong on May 30th, 2006 filed in Blog, Press Release | Comment now »
PR: NEW TRANSFORMERS THE MOVIE DVD

Straight-up pr jibber jabber:
SONY BMG Entertainment today is announcing the creation of the TRANSFORMERS: THE MOVIE 20TH ANNIVERSARY SPECIAL EDITION DVD, which will hit retail in November.

Packed with exclusive special features to commemorate the 20th anniversary of the animated classic film, the DVD release is timed to the debut of a TRANSFORMERS Classics line of figures.

The 20th Anniversary Special Edition DVD includes never-before-seen footage, exclusive interviews, interactive games and collectible packaging. The film features the voice of Orson Welles in his final role, as well as stars Eric Idle, Judd Nelson, Leonard Nimoy, Casey Kasem, Robert Stack, John Moschitta, Peter Cullen, and Frank Welker. The DVD also features a winning soundtrack featuring the iconic theme “The TRANSFORMERS” performed by Lion, and the popular “The Touch,” performed by Stan Bush.

For more information on TRANSFORMERS: The Movie 20th Anniversary Special Edition DVD log onto www.TRANSFORMERSthemovieDVD.com

To coincide with the special edition DVD release, this fall Hasbro will pay a special tribute to the rich history captured in the saga that is MORE THAN MEETS THE EYE with the TRANSFORMERS Classics line of figures. Available in November 2006, these new figures will feature updated versions of the first generation of TRANSFORMERS (or “G1”), inspired by the look and spirit of the original figures and characters.
Posted by Tim Leong on May 30th, 2006 filed in Blog, Press Release | Comment now »

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Press Release

New York Comic Con Tries Clever PR/Advertising

David Hyde promoted at DC

DC Comics to Publish World of Warcraft Series

I usually don’t do this

News Briefs/Press Releases

It’s called dumping bad news on the Friday before a 3-day weekend

Press Release: DC Does Pop Culture Collectibles (not Dallas)

Press Release: Adams, Golden, Gogos Inducted into Society of Illustrators

Stephen King to Appear at NYCC

MARVEL PR

More PR! This time…Alex Ross

PR: NEW TRANSFORMERS THE MOVIE DVD